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<title>Green Door Mediaworks : Blog RSS feed</title>
<link>http://greendoormediaworks.com/index.phphttp://greendoormediaworks.com/index.php</link>
<description>The Blog of Green Door Mediaworks</description> <dc:language>en</dc:language>
<dc:creator>ryan@greendoormediaworks.com</dc:creator>
<dc:rights>Copyright 2012</dc:rights>
<dc:date>2012-05- 08T17:16:43+00:00</dc:date>
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<item> <title>Green Door Mediaworks Welcomes Lake Erie Shores &amp;amp; Islands</title>
<link>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-welcomes-lake-erie-shores-islands</link>
<guid>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-welcomes-lake-erie-shores-islands#When:17:16:43Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	<a href="http://www.shoresandislands.com/" target="_blank">Lake Erie Shores &amp; Islands</a> is a vacation destination that matches all the excitement and beauty of an island or beach spot anywhere on the globe.&nbsp; Whether you prefer relaxing naps in a lakeside hammock or adrenalin-pumping excitement, this lakefront destination has it all. Push your limits on Cedar Point&rsquo;s thrilling rides or relax with a cocktail beach side. From water slides to a carefree island lifestyle, the seven million visitors attracted to Ohio&rsquo;s Lake Erie Shores &amp; Islands each year, solidifies its position as one of the most appealing vacation destinations in the nation. &nbsp;</p>
<p>
	<img alt="" src="http://greendoormediaworks.com/images/moblog/IMG_2635.jpg" style="width: 300px; height: 224px; " /></p>

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<dc:subject></dc:subject> <dc:date>{gmt_entry_date format="%Y-%m-
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<item> <title>Smooth Radio goes Global with the Launch of Free iPad and iPhone Apps</title>
<link>http://greendoormediaworks.com/index.php/blog/smooth-radio-goes-global-with-the-launch-of-free-ipad-and-iphone-apps</link>
<guid>http://greendoormediaworks.com/index.php/blog/smooth-radio-goes-global-with-the-launch-of-free-ipad-and-iphone-apps#When:14:21:39Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	Smooth Radio goes Global with the Launch of Free iPad and iPhone Apps</p>
<p>
	&bull; Listen, like and buy<br />
	&bull; Festival schedules<br />
	&bull; Connect with artists&nbsp;</p>
<br />
<p>
	Monterey, CA - May 4, 2012 -&nbsp; Listen to your favorite <a href="http://www.smoothjazz.com/" target="_blank">SmoothJazz</a> and <a href="http://www.smoothlounge.com/" target="_blank">SmoothLounge</a> artists anywhere for free with the new mobile App from SmoothJazz.com and SmoothLounge.com for iPhone (Android coming soon).&nbsp;&nbsp;</p>
<p>
	Partnering with radio app developer <a href="http://www.myradiogogo.com/" target="_blank">MyRadioGoGo</a>, the brainchild of Slovenia morning radio man Saso Papp. The Smooth Crew and Papp created an easy to use app that offers listeners a truly mobile experience. &ldquo;This collaboration totally pushed the edges of a radio app making it the station and store all in the palm of your hand, said Donna K. Phillips, Co-Founder &amp; VP Operations &amp; Design of SmoothJazz.com. &ldquo;Designed to match the sophisticated nature of the music format while being easily functional and beneficial to the artists and festivals marketing efforts on our global platform.&rdquo;</p>
<p>
	Apps feature live streaming music, purchase options, charts, social connectivity, festivals and the famous Listening Loft.&nbsp; SmoothJazz.com and SmoothLounge.com fans can now enjoy tunes anywhere from a coffee house to a bluetooth equipped automobile.</p>
<p>
	iTunes download:&nbsp;<a href="http://itunes.apple.com/us/app/smoothjazz.com/id512005407?mt=8" target="_blank">SmoothJazz.com Radio App</a><br />
	iTunes download:&nbsp;<a href="http://itunes.apple.com/app/smoothlounge.com/id512011043?ign-mpt=uo%3D6&amp;mt=8">SmoothLounge.com Radio App</a></p>
<br />
<p>
	###</p>
<p>
	About SmoothJazz.com</p>
<p>
	Defining Smooth Jazz for a world of listeners through the art of seamlessly fusing elements of jazz, r&amp;b, pop, and world rhythms, Smoothjazz.com Radio streams a deep mix of music for a global audience. The station currently broadcasts an average of<br />
	7.5 million listener hours per month, while the site enjoys nearly 300,000 unique visitors on a monthly basis.</p>

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                     </description>
<dc:subject></dc:subject> <dc:date>{gmt_entry_date format="%Y-%m-
%dT%H:%i:%s%Q"}</dc:date> </item>

<item> <title>Green Door Mediaworks welcomes SmoothJazz.com Global Radio to our client family</title>
<link>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-welcomes-smoothjazz.com</link>
<guid>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-welcomes-smoothjazz.com#When:15:14:06Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	A truly progressive Internet radio station, <a href="http://www.smoothjazz.com">SmoothJazz.com</a> and it&#39;s subsidiaries have been pioneers of Internet radio since they acquired the domain name in 1995.&nbsp;&nbsp;&nbsp; Founders, Sandy Shore and Donna Phillips launched global broadcasting in 2000, when they saw terrestrial FM jazz stations closing all over North America and filled the void with what is becoming the most popular way to listen to music.&nbsp; A human experience, <a href="http://smoothjazz.com">SmoothJazz.com</a> is more then just music streaming, it is cool DJ&#39;s, lifestyle information and social interaction via the website, festivals, events and social media channels.&nbsp;</p>
<p>
	Today, SmoothJazz.com does it all from marketing, online sales, downloads and creative services.&nbsp; They continue to be online trail blazers with <a href="http://smoothlounge.com">SmoothLounge.com, SmoothIndiestar.com</a>, <a href="http://smoothjazz.com/travel">SmoothJazz.com/Travel</a> and host of mobile apps on the way.&nbsp;&nbsp; With more then 8 million monthly tune ins and a quarter-million unique visitors SmoothJazz.com is now a must web destination for music lovers globally.<br />
	&nbsp;</p>
<p>
	<a href="http://www.facebook.com/smoothjazzglobal">www.facebook.com/smoothjazzglobal</a></p>
<p>
	<a href="http://www.twitter.com/smoothjazzradio">www.twitter.com/smoothjazzradio</a></p>
<p>
	&nbsp;</p>

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<dc:subject></dc:subject> <dc:date>{gmt_entry_date format="%Y-%m-
%dT%H:%i:%s%Q"}</dc:date> </item>

<item> <title>Craft Communications</title>
<link>http://greendoormediaworks.com/index.php/blog/craft-communications</link>
<guid>http://greendoormediaworks.com/index.php/blog/craft-communications#When:22:45:22Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	Definition of <em><strong>CRAFT</strong></em> (Merriam-Webster.com. 2012. http://www.merriam-webster.com (27 Feb 2012).</p>
<p>
	1. skill in planning, making, or executing : dexterity<br />
	2. an occupation or trade requiring manual dexterity or artistic skill &lt;the carpenter&#39;s craft&gt; &lt;the craft of writing plays&gt; &lt;crafts such as pottery, carpentry, and sewing&gt;</p>
<p>
	According to Merriam-Webster the definition of craft includes the words; planning, executing, and artistic skill.&nbsp; These rules apply for successful communication.&nbsp;</p>
<p>
	Boring press releases and announcements fail when attempting to secure exposure for a business or destination. It&rsquo;s about crafting and targeting the message in way that encompasses traditional and emerging media.&nbsp; It&rsquo;s about connecting your brand with the people who care about it.&nbsp;</p>
<p>
	A few rules of craft communications -</p>
<p>
	<strong>Blasting</strong> -&nbsp; Don&rsquo;t do it!&nbsp; Sending a release or pitch to everyone from a contact list will get you nowhere except the delete button and possibly a block list.&nbsp; Make sure you understand what the writer is covering and that your message is a fit by tailoring it to them with personal outreach.&nbsp; They are NOT just a name on a list.&nbsp;</p>
<p>
	<strong>Corporate-speak &amp; Jargon</strong> - If you use the phrase &ldquo;outside the box&rdquo; or &ldquo;dynamic experience&rdquo; you should try talking like that for a day and see how people react.&nbsp; Most rational people will immediately tune you out.</p>
<p>
	<strong>Long Headlines</strong> -&nbsp; Equate this to the speech you hear every time you board a plane.&nbsp; Yes, there are some important parts to it, but do you really need to know how to put on a seatbelt?&nbsp; No, so you tune it out.&nbsp; That&rsquo;s exactly what writers will do if your headline is long and painful.&nbsp; Rule of thumb, if you can&rsquo;t tweet it don&rsquo;t write it.&nbsp;</p>
<p>
	<strong>SEO</strong> - Search Engine Optimization.&nbsp; Outreach should be optimized for display in Google Search and headlines should be short for display in Google News.&nbsp; Use keywords not buzzwords and jargon.</p>
<p>
	<a href="http://www.twitter.com/ryanjwhaley">@ryanjwhaley</a></p>
<p>
	&nbsp;</p>

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<item> <title>Green Door Mediaworks to Launch Office in Sandusky, Ohio</title>
<link>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-to-launch-office-in-sandusky-ohio</link>
<guid>http://greendoormediaworks.com/index.php/blog/green-door-mediaworks-to-launch-office-in-sandusky-ohio#When:18:49:23Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	<strong>Green Door Mediaworks to Launch in Sandusky, Ohio</strong></p>
<ul>
	<li>
		New business will offer Public Relations, Social Media and Video Production</li>
	<li>
		Longtime local business, TW teleproductions to merge with Green Door Mediaworks</li>
	<li>
		Nicole Lloyd and Ryan Whaley investing in downtown location</li>
</ul>
<p>
	Sandusky, Ohio - February 14, 2012 - A new take on communications, <a href="http://www.greendoormediaworks.com">Green Door Mediaworks,</a> will offer media relations, social media services and video production.&nbsp;</p>
<p>
	Managing partners Ryan Whaley and Thomas Whaley&rsquo;s primary goal with Green Door Mediaworks is to help encourage the revitalization of downtown Sandusky by establishing itself as the town&rsquo;s first full service communications firm.&nbsp;</p>
<p>
	With experience in travel, events, video production and social media, partners of Green Door Mediaworks can increase tourism and outreach by securing national, regional, and local media coverage for area business. &nbsp;"Having worked in the travel media industry in Colorado, I&rsquo;ve honed my skills in producing coverage for mountain resorts and towns.&rdquo; said Ryan Whaley, &ldquo;I&#39;d like to bring the same results to the North Coast, the place I grew up and have always been passionate about."</p>
<p>
	Green Door Mediaworks will continue to offer the award-winning video services TW teleproductions has provided for more than 23 years, including the popular <a href="http://www.northcoastgameoftheweek.com">North Coast Game of the Week</a>.&nbsp; &ldquo;Not only am I excited to move downtown, but I&rsquo;m ecstatic to provide more services for the dedicated local businesses I&rsquo;ve been working with during my career in Sandusky.&rdquo; said Tom Whaley&nbsp;</p>
<p>
	###</p>
<p>
	About Green Door Mediaworks-</p>
<p>
	Green Door Mediaworks, LLC is based in Sandusky, Ohio with a satellite office in Summit County, Colorado.&nbsp; Green Door Mediaworks&rsquo; website is <a href="http://www.greendoormediaworks.com">www.greendoormediaworks.com</a>. North Coast Game of the Week&rsquo;s website is <a href="http://www.northcoastgameoftheweek.com">www.northcoastgameoftheweek.com</a>.</p>

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                     </description>
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%dT%H:%i:%s%Q"}</dc:date> </item>

<item> <title>Thank You</title>
<link>http://greendoormediaworks.com/index.php/blog/thankyou</link>
<guid>http://greendoormediaworks.com/index.php/blog/thankyou#When:22:28:56Z</guid>
                          <description>
                              <![CDATA[
                                    <p>
	Launching a new business is a scary thing.&nbsp; One minute you&rsquo;ll have a load of confidence, and the next you&rsquo;ll think &ldquo;what the hell was I thinking?&rdquo;&nbsp; No matter how large or how small a new business, it simply doesn&#39;t happen without support.</p>
<p>
	I&rsquo;ve decided the first blog post, needs to be a thank you.&nbsp; Family, friends, co-workers, employers, journalists, bloggers and of course my wife Nikki, without you Green Door Mediaworks wouldn&#39;t exist.&nbsp;&nbsp; Thanks for the words, the tweets, the Facebook likes, and everything else that helped my dream of entrepreneurship become a reality.&nbsp;</p>
<p>
	Cheers,</p>
<p>
	<a href="http://www.twitter.com/ryanjwhaley">@ryanjwhaley</a></p>

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